The Different Buyer Personas


And How to Sell to Them

Sales training has taught you many skills, however, it didn’t prepare you for the different personalities you will face

Presented by: Kiki Orski, Peak Performance

Date:Tuesday, February 26, 2019
Time:10:00am - 1:00pm
Location:Center for Automotive Education & Training
15-30 Petracca Place, Whitestone, NY 11357
GNYADA Member Fee:$120
Non Member Fee:$200

To maximize your sales success, learn to adapt your tactics to different personality types.

Learn to understand the different personas customers have so you can adjust your approach, make quicker connections, and effectively sell to all personality types. This session includes an online “Sales Style Assessment” as required pre-work.

Participants will learn to:

  • Identify each individual’s selling style and how it can impact sales
  • Quickly recognize the “buying style” of their customer
  • Flex their own approach to dramatically increase the connections made with potential buyers
  • Adjust their selling technique to compliment the buying style of their prospective client

About the Instructor: Kiki Orski, President of Peak Performance, specializes in helping people make “connections” in order to increase sales, productivity and customer satisfaction. For 17 years she has focused on coaching and training all levels of personnel to achieve higher levels of success. Kiki is a certified DiSC© facilitator.

GNYADA Seminars, held in person, are developed by qualified dealership experts to meet the highest possible standards and deliver the latest information and effective solutions for your most pressing business needs. Our programs train new and seasoned dealership professionals to improve operations and profitability within each department.

Reserve your seat today. Call the GNYADA Education and Training team directly at 718.640.2012, fax your registration form to 718.407.6970, or register online.