Winning at Automotive Sales


Learn the attitude, enthusiasm, and knowledge it takes to win in the car business

Presented by: Ken Carlson, F&I Resources

Date:Wednesday, July 17, 2019
Time:10:00am - 4:00pm
Location:Center for Automotive Education & Training
15-30 Petracca Place, Whitestone, NY 11357
GNYADA Member Fee:$175
Non Member Fee:$300

This powerful one-day advanced sales training will expose both seasoned veterans and rookies to proven techniques that sell more cars and create higher gross profit. It’s a can’t-miss opportunity for anyone on your sales floor not achieving 100% of their potential every month.

Attendees will learn techniques for:

  • Improving the quality of sales conversations
  • Selling value as opposed to price
  • Selling from inventory
  • Selling value through a proper product presentation and demonstration ride
  • Obtaining commitment and negotiating for profit

About the Instructor: Ken Carlson is the Divisional Business Development Manager for F&I Resources, and is AFIP Certified (Senior). For over 30 years, Ken has conducted seminars for Sales, F&I, Sales Management, After-Sale, and Service Manager/Advisor personnel for dealer associations throughout the United States.

GNYADA Seminars, held in person, are developed by qualified dealership experts to meet the highest possible standards and deliver the latest information and effective solutions for your most pressing business needs. Our programs train new and seasoned dealership professionals to improve operations and profitability within each department.

Reserve your seat today. Call the GNYADA Education and Training team directly at 718.640.2012, fax your registration form to 718.407.6970, or register online.