September
GNYADA Sales Academy
PrintWinning strategies for every phase of the selling process.
Presented by: Ken Carlson, Director of Training at Brown & Brown Dealer Services
| Date: | Tuesday, September 19, 2023 & Wednesday, September 20, 2023 |
| Time: | 10:00am - 4:00pm EACH DAY |
| Location: | Center for Automotive Education & Training 15-30 Petracca Place, Whitestone, NY 11357 |
| GNYADA Member Fee: | $199.00 |
| Non Member Fee: | $350.00 |
A goldmine of surefire techniques to help you win more deals.
This intensive intro to automotive selling is the starting point for all salespeople. The highly interactive two-day Sales Academy equips participants with the tools and techniques to achieve success in automotive sales.
Salespeople will learn:
- Skills in appointment setting and prospecting
- How to engage customers and qualify their needs
- What to do during walk-a-rounds and test rides
- How to create a memorable customer experience
- Techniques for working around negative feedback
- How to negotiate agreements and close deals
About the Instructor: Ken Carlson is the Director of Training for Brown & Brown Dealer Services Northeast division. For over 30 years Ken has trained, coached, and developed thousands of dealership personnel throughout the country. Whether you are new or experienced in the business you will learn new strategies and techniques. Ken conducts training seminars in Sales, Sales Management, F&I and Service for dealer associations and dealerships. He is a student of the business and has attained AFIP Master-Lifetime Certification. His training style is engaging, motivational and he makes learning fun.
GNYADA Seminars, held in person, are developed by qualified dealership experts to meet the highest possible standards and deliver the latest information and effective solutions for your most pressing business needs. Our programs train new and seasoned dealership professionals to improve operations and profitability within each department.
Reserve your seat today. Call the GNYADA Education and Training team directly at 718.640.2012, fax your registration form to 718.407.6970, or register online.
