Maximizing CRM Potential


Use your CRM system to set solid appointments that show and convert.

Presented by: Mark Rodriguez, Auto Client Care, Inc.

Date:Tuesday, August 13, 2024
Time:10:00am - 1:00pm
Location:Center for Automotive Education & Training
15-30 Petracca Place, Whitestone, NY 11357
GNYADA Member Fee:$120.00
Non Member Fee:$200.00

Are you currently using your CRM system to its full potential? Your CRM system is a tool to help you stay organized, improve your relationship with existing customers, and identify prospective customers. Very often dealership personnel struggle with knowing what to say and how to retain, maintain, and convert sales and service opportunities into appointments that show and sell.

In this workshop attendees will learn how to connect, engage, and persuade customers that your CRM and Dealership Data mining software identifies as timely sales opportunities. Learn the required skills to strengthen customer relations and use your CRM system to never miss a sales or service opportunity!

Attendees will learn:

  • How to identify Sales/Service opportunities
  • How to take advantage of everything your CRM system has to offer
  • How to change your messaging for new, potential, and existing customers
  • Methods for engaging your customer and setting appointments
  • How to track performance and identify opportunities

About the Instructor: Mark Rodriguez is founder and President of Auto Client Care, Inc., an automotive sales and sales management training organization. With over 20 years of retail and training experience, Mark specializes in training and coaching personnel to deliver world class customer service.

GNYADA Seminars, held in person, are developed by qualified dealership experts to meet the highest possible standards and deliver the latest information and effective solutions for your most pressing business needs. Our programs train new and seasoned dealership professionals to improve operations and profitability within each department.

Reserve your seat today. Call the GNYADA Education and Training team directly at 718.640.2012, fax your registration form to 718.407.6970, or register online.