About GNYADA
Greater New York Automobile Dealers Association has been serving franchised new car dealers in the New York metro area for more than a century.
News
Economic Impact
The Greater New York Automobile Dealers Association’s Member Dealers are a powerful economic influence and contribute significantly to the creation of high paying jobs throughout the metropolitan area. There are more than 440 independent new car and truck dealerships in our area with strong, wellestablished ties to their communities, that are vital to the people who live and work there.
Events
High Performance Playbook - Service Advisors
Key Information
Presented By:
Ken Carlson, Carlson Automotive Resources LLC
Time:
10:00 AM to 4:00 PM
Location:
Center for Automotive Education & Training 15-30 Petracca Place, Whitestone, NY 11357
Details
This highly interactive class is for new and experienced Service Advisors and Managers. Learn how to understand the customer’s prime concern through Active Listening. We will share “Best Practices” for turning the phone shopper into an appointment, setting expectations, proper write-up process, recommending maintenance, selling found work and handling common objections. This Customer centered approach will enhance CSI, assist with customer retention, drive revenue, increase hours per RO and reduce one-line RO’s.
| Date: | Wednesday, July 15, 2026 |
| Time: | 10:00am - 4:00pm |
| Location: | Center for Automotive Education & Training 15-30 Petracca Place, Whitestone, NY 11357 |
| GNYADA Member Fee: | $175.00 |
| Non Member Fee: | $300.00 |
Attendees will learn techniques for:
- Active listening
- Utilizing the phone to drive appointments and revenue
- Write-up process
- Setting expectations
- Recommend maintenance and additional services
- Selling found work
- Waiter
- Over the phone
- MPI utilization
- Handling objections - Closing
The students will practice these ideas and compose an Action plan for them to work on.
About the Instructor: Ken Carlson is the owner of Carlson Automotive Resources LLC – A Training Company. He was formally the Director of Training for Brown & Brown Dealer Services, F&I Resources and Burns-Kull Automotive Group. For over 33 years Ken has trained, coached, and developed thousands of dealership personnel throughout the U.S. Whether you are new or experienced in the business you will learn new strategies and techniques.
GNYADA Seminars, held in person, are developed by qualified dealership experts to meet the highest possible standards and deliver the latest information and effective solutions for your most pressing business needs. Our programs train new and seasoned dealership professionals to improve operations and profitability within each department.
Pricing
Member Fee
(After )
FREE
Non-Member Fee
(After )
$175.00
High Performance Playbook - Service Advisors
Key Information
Presented By:
Ken Carlson, Carlson Automotive Resources LLC
Time:
10:00 AM to 4:00 PM
Location:
Center for Automotive Education & Training 15-30 Petracca Place, Whitestone, NY 11357
Details
This highly interactive class is for new and experienced Service Advisors and Managers. Learn how to understand the customer’s prime concern through Active Listening. We will share “Best Practices” for turning the phone shopper into an appointment, setting expectations, proper write-up process, recommending maintenance, selling found work and handling common objections. This Customer centered approach will enhance CSI, assist with customer retention, drive revenue, increase hours per RO and reduce one-line RO’s.
| Date: | Wednesday, July 15, 2026 |
| Time: | 10:00am - 4:00pm |
| Location: | Center for Automotive Education & Training 15-30 Petracca Place, Whitestone, NY 11357 |
| GNYADA Member Fee: | $175.00 |
| Non Member Fee: | $300.00 |
Attendees will learn techniques for:
- Active listening
- Utilizing the phone to drive appointments and revenue
- Write-up process
- Setting expectations
- Recommend maintenance and additional services
- Selling found work
- Waiter
- Over the phone
- MPI utilization
- Handling objections - Closing
The students will practice these ideas and compose an Action plan for them to work on.
About the Instructor: Ken Carlson is the owner of Carlson Automotive Resources LLC – A Training Company. He was formally the Director of Training for Brown & Brown Dealer Services, F&I Resources and Burns-Kull Automotive Group. For over 33 years Ken has trained, coached, and developed thousands of dealership personnel throughout the U.S. Whether you are new or experienced in the business you will learn new strategies and techniques.
GNYADA Seminars, held in person, are developed by qualified dealership experts to meet the highest possible standards and deliver the latest information and effective solutions for your most pressing business needs. Our programs train new and seasoned dealership professionals to improve operations and profitability within each department.
Pricing
Member Fee
(After )
FREE
Non-Member Fee
(After )
$175.00
Car Dealerships Supporting the Local Community
New Car Dealerships in the New York Metro area are not just places to buy or fix cars; they are essential community pillars. In the past year, GNYADA members donated over $19 million, demonstrating their strong commitment to improving lives through philanthropy.
The Value of Membership
Explore the many benefits and services you receive when you become a GNYADA member!
Workshops & Seminars
Webinars Series
Dealership Advocacy
Education & Training
Guides & Resources
