Class Schedule

Social media can become your most powerful lead-generation channel when used effectively. With 5.4 billion users worldwide, it offers dealerships an unmatched opportunity to reach and attract potential customers. Success comes down to applying the right tactics at the right moment.

In this class, sales professionals will learn how to think creatively, show up authentically, and use simple but highly effective digital and AI-powered techniques to consistently generate their own high-quality leads.

Attendees will learn:

• Generate leads through personal social media accounts and build a video testimonial wall.
• Increase Google and Yelp reviews and collect verified customer emails for stronger follow-up.
• Use AI tools to craft authentic messages and streamline your social media and communication process for consistent lead generation.
• Create digital business cards, “Add Me to Your Phone” links, and use QR codes to increase customer engagement.

About the Instructor: Mark Rodriguez is founder and President of Auto Client Care, Inc., an automotive sales and sales management training organization. With over 20 years of retail and training experience, Mark specializes in training and coaching personnel to deliver world-class customer service.

GNYADA Seminars, held in person, are developed by qualified dealership experts to meet the highest possible standards and deliver the latest information and effective solutions for your most pressing business needs. Our programs train new and seasoned dealership professionals to improve operations and profitability within each department.