GNYADA Annual Coat Drive
Let's Make This Winter a Little Warmer
Join GNYADA's Annual Coat Drive
This winter, GNYADA is excited to continue our longstanding partnership with New York Cares to bring warmth and comfort to families in need throughout the Metro New York area.
Since joining the New York Cares Coat Drive in 2012, GNYADA members have helped collect and distribute more than 200,000 winter coats and raised over $410,000 to provide new coats for children in need. Last winter alone, more than 120 dealerships participated, continuing a longstanding commitment to supporting families across the Metro New York area.
Every year, thousands of New Yorkers face the winter without a warm coat. Through the continued generosity and support of our members, we can make a meaningful difference, helping individuals and families stay warm this season.
Choose how your dealership will make an impact this winter:
How It Works?
Throughout November and December, participating dealerships serve as public drop-off sites, collecting new and gently used winter coats for adults and children.
-
Enroll your dealership by clicking here.
-
Choose your public drop-off hours. New York Cares will list your store as an official location.
-
Set up a donation area with provided signage and collection box.
-
Bag and count coats as you go so we can track impact.
-
Schedule a pickup—email Kelsey Hering at kelsey@gnyada.com to arrange collection. You must have 5 or more bags to schedule a pickup before the drive ends.
-
We handle distribution with New York Cares across the five boroughs and Long Island Cares and Volunteer NY (Westchester).
What You’ll Receive
-
Official listing as a public drop-off site (on GNYADA and New York Cares channels)
-
Printable + digital signage (posters, counter cards, social graphics, email copy)
-
Collection bags for easily managing coats
-
Impact tracking so your team can see results and celebrate milestones across our industry
-
End-of-drive recap highlighting your store’s contribution
-
Inclusion in GNYADA press releases and acknowledgment from New York Cares highlighting participating dealerships
Sign Up Today!
Join GNYADA and New York Cares in making a difference for our communities this winter.
